Capture the Call - Telephone call tracking services
Success Stories
Local College Saves Big Dollars
Wisconsin College currently uses 12 radio stations to draw students for recruiters
Call record capabilities allow a real time call critique - You may be shocked by the manner with which your people handle your prospects.
Our system was installed to evaluate the call production from each radio station.
7 of the available radio stations are proven to be non-performing. Contracts are canceled. The budget dollars from the non-producing stations are redirected to advertising that works. The rest of the saved dollars are set aside for later ad programs.
Yellow Page productivity study highlights costly misunderstanding
Mortgage shoppers calling in for branch locations of broker are told by the receptionist that this company has no office in the area that the caller is looking for.
Broker/Owner, while reviewing the recorded calls from his main office, hears the receptionist tell this prospect go to another mortgage vendor.
Receptionist reports getting 5-6 of this type of call daily.
Mortgages can be brokered over the phone to any area in Wisconsin and a conservative estimate is that the lost income opportunity from this misunderstanding was $10,000-$12,000 daily or $3.1 million dollars annually. If the office close ratio is 20% the lost income would still be $600,000.
The receptionist was given correct information and now forwards those calls to Loan Officers for proper handling.
Car Dealer Tracks Inbound Bad Credit/No Credit Finance Calls and finds gold mine!
Car dealer advertises in numerous car magazines and newspapers.
Installs our system to track calls and notices lots of hang-ups.
Identifies "fear of not qualifying" as reason for hang-ups..
Calls back the financing hang-ups and finds that they can sell a car to roughly 33% of the callers.
Top producer in the office states that this data will help him sell "5 additional cars per month".
