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Sales Optimization, Operations Streamlining & Training Aids
Companies all across America were surveyed and here is what was learned:
1. On average:
- about 20 lead calls into a business are required to close one sale
2. Of the calls generated for an average company:
- 20 calls are missed weekly during the day, off-hours & on weekends when a company is closed
- Callers responding to advertising, frequently hang-up before or as soon as an answering system picks up. . Buyers prefer to speak to a 'live' person who can answer their questions immediately.
- Most companies, not realizing the profit potential of callers who have disconnected prior to the phone system pickup, have no process in place to identify and recontact these callers.
- Many companies never follow-up to determine if they could close a sale with the caller that hung-up. Losing the business and referrals for ever.
Overall Advantages
- Our system highlights lost sales opportunities as they occur. You can set the dollar threshold and the system will notify you when one of your sales team misses a opportunity worth that amount.
- Call record capabilities allow a real time call critique - You may be shocked by the manner with which your people handle your prospects.
- Process improves at a tremendous rate because the training is real time on your real inbound prospects.
- Our system includes a "Do Not Call" list indicator. By using our service you demonstrate that you are attempting to comply with the government guidelines.
- We allow you to review "best practice" sales phone calls. These calls then become the basis for training a team sales process. Your "Star" sales people continually train other less skilled sales team members by simply having them listen to how good calls progress!
- We can incorporate an automatic "Thank You Card" program.
- Our program incorporates a contact management program that is automatically filled in as the call is captured.
- We even have a map quest feature that will give you driving directions to the address of the caller. This is great for service people. Saves a tremendous amount of time looking up directions.
Operational Assessment
- Identify operational shortfalls - Lost calls, too many rings, busy signals, over staffing, poor customer service, excess personal phone calls.
- Check team staffing to make sure we are properly staffed at high call volume times
- Illustrate true market penetration of each advertising media
- Measure advertising penetration. Which media is performing the best
- Quantify advertising results - Determine a true list of respondants, which then allows a correct return on investment assessment
- Know for sure which ads work and which don't - stop wasting money!
- Manage a reliable "Do Not Call" list program automatically
- Prevent costly law suits by recording all inbound calls - It's helpful to say, "lets just listen to the recording and see what was said"
- Provide an automatic "Thank You" card to each new caller
- Upload caller data into contact management software automatically
Call Critique & Improvement
- Download all calls onto a CD and the sales person can listen, improve and keep selling at the same time.
- Owners & Managers can review all calls and operational activities remotely via a computer and the web. You can be on a beach in the Bahamas and still manage your business effectively.
- Our system can baseline needed activity or call longevity goals and red line activity that falls below the objective. This allows the owner or manager to address activity challenges quickly and in real time. Our results show that doing so reduces the impact of ineffective calls and forces your sales force to get better faster.
- We offer services to review and critique calls, make improvement suggestions and have sales coaches available to outsource your training needs.
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Capture the Call © Copyright 2006. All Rights Reserved. |
, by Impact-Direct |
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